(Media Strategies) Advisory Board Member
former senior journalist, is a media strategist and a specialist trainer on
media-handling skills. He conducts media skills training - in-house and public
programs - for Senior Management executives/ leaders, Board directors,
Communication professionals and Government senior officers. He has 13 years of
experience in media consulting and training, and prior 18 years in journalism.
Chan was a regular trainer with the Ministry of Foreign Affairs’ training arm - the Institute of Diplomacy & Foreign Relations (IDFR) - for 9 years (until the pandemic became critical in 2020), where he had conducted media skills training for Malaysian and foreign diplomats and diplomatic officers
Notably too, Chan had been a media crisis
management trainer on consultant basis to Shell Malaysia group of oil and gas
companies for 12 years.Chan was previously a journalist - having been both a
reporter and an editor - with three news media organisations:─ Managing Editor,
News, in the then ntv Senior Editor in The Sun─Reporter, News Correspondent,
Senior Writer and Sub-Editor in The Star.
The media skills he teaches are universal, can be applied effectively anywhere in the world. Organisations which have participated in SW Chan’s media skills training (in-house and/or public programmes) include an impressive portfolio of Public Listed Companies in Malaysia.